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What you need to do is download the M-velope and print it out (in color). Once that is done, all you need is a camera. The M-velope should enter the screen from the left and exit on the right and it should also be clearly visible throughout the video. The video length needs to be under 10 seconds, so you don't need to have great directorial/story writing skills. Oh, by the way, you don't need to worry about sound quality either - the Gmail team will add a soundtrack to the video.
Here's the video's first few seconds, (by employees and collaborators) -
And here are some of the featured videos -
Hurry! Make and upload yours now!